11:15 – 12:15 Uhr
Freitag, 3. Juli 2026
Deep tech innovations are transformative – but often difficult to explain. Whether you're raising capital, attracting top talent, or entering new markets, success depends not only on breakthrough technology, but on the ability to communicate its value clearly and convincingly. In this workshop, Eva Stepke from PIABO Communications shares how founders and innovators can position complex technologies in ways that resonate with investors, media, customers, and partners. Drawing on real-world communications expertise from the deep tech ecosystem, this session offers practical strategies – no buzzwords, just actionable insights. You’ll learn: How to make complex technologies understandable, relevant, and compelling How to shape a strong narrative that builds trust with investors and stakeholders How to create visibility and communicate effectively – even with limited resources Turn breakthrough technology into meaningful traction – with the right message. Who should attend? This session is designed for early- and mid-stage founders, scientists, technical marketers, and communicators – as well as anyone responsible for translating sophisticated technology into stories that people immediately understand and support.